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Company Analysis on Amazon

Company Analysis Project Instructions You are to create a report that analyzes the management practices at an organization of your choice. Your company is Amazon Your report should include the following and have two major sections: 1. Cover Page 2. Table of Contents 3. Reference Page including one print source I. Description: (5-7 pages) 4. A description of the company and a brief history of its operations and performance. This must be a summary, not the description and history given on the company’s website. 5. An analysis of the relevant external environment, written by you, NOT taken from a website. 6. A summary of the company’s mission, vision, goals and strategy written by you, NOT taken from a website. 7. A summary of the company culture, again, written by you, NOT taken from a website. 8. A description of its organizational structure and design – you got it – original! 9. A description of its human resource management practices, including any team-based processes – you got it – original! 10. A description of its social responsibility initiatives– you got it – original! 11. A description of any international operations– you got it – original! II. Analysis: (2-3 pages) In this section you should analyze what you have learned about the company as it relates to sound management practices. Such as, what is the planning strategy used by the company, what is their organizational structure, have they been effective in achieving their goals? Why or why not? What suggestions would you offer to make them more effective? Apply the concepts we are learning in this class. This is your opportunity to show what you have learned. You should use your textbook, articles, and internet research as resources for your project. To understand the application of this project you might want to pretend you have been hired by the company as management consultants to determine if the company is using good management practices. Your report should be written in a professional, business format. Researching the Company Profiles and Management Reports on company websites will give you good ideas on how to format your report. The final report should be 7-10 pages in length; typed; double-spaced. On the date your project is due, you will submit your written report and your PowerPoint presentation.

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